Carbon Capture & Storage Europe is an advocacy and communications body with a commitment to achieve significant reductions in CO2 emissions. They needed a NationBuilder site that engaged their audience, remained true to their existing brand and was easy to maintain.
Features
- Consistent application of the CCS Europe brand
- Clear newsletter sign up options
- Simple and easy to maintain
- Fully responsive
Growing the Carbon Capture & Storage Europe audience
One of the main goals for Carbon Capture & Storage Europe was to build a mailing list so that they could communicate with more people about the work that they do.
As well as the usual sign up form functionality, the site allows for the easy inclusion of a header form, added to any page simply through the inclusion of a page tag. The styling is condensed to save space and sits in a prominent location, just above the header, to encourage engagement. The form can be generic or more specific to a piece of content depending on requirements.
Educating their audience
The second goal for Carbon Capture & Storage Europe was the ability to educate their audience about who they are and what they do.
To achieve this we have created landing pages which build on top of default NationBuilder functionality. This extra control over layout means pages can be dynamic and more content appropriate, without the need for additional coding on the part of the client.
Informing their audience
CCS Europe also wanted a way to keep their audience informed about the latest developments with their work.
This was achieved by creating a news section for latest information, a resource centre for access to informative documentation and an events section to promote upcoming events and archive past ones.
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